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Veteran Ad Man Bob Hoffman Honored as Ad Person of Year

February 24, 2012 8:30 PM | Anonymous
Advertising icon Bob Hoffman, CEO of Hoffman/Lewis will be honored by the advertising community at the SF ADDY® Awards Presentation & Gala to be held at SFMOMA on Wednesday evening, March 7th.

Bob arrived on the San Francisco advertising scene in 1973 joining Allen & Dorward Advertising where he became an award winning creative director and helped establish the firm as the largest independent ad agency in SF.  In 1987, Mojo, an Australian ad firm, acquired Allen and Dorward and Bob became CEO of Mojo’s US operations.

In creating advertising for McDonald's, Toyota, Shell, Nestle, Blue Cross, Chevrolet, Pepsico, Bank of America, and more, Bob has won numerous awards for his work, as well as admiration from his peers throughout the U.S.  Bob is author of one of the world’s most popular advertising blogs, The Ad Contrarian, and has written two books about advertising.

Bob has served as president of the San Francisco Ad Club and as a member of the board of the Advertising and Marketing International Network. He has also served as Special Assistant to the Executive Director of the California Academy of Sciences. 

The “Ad Person of the Year” honor is selected from nominations by the advertising community and by unanimous vote by the Greater San Francisco Ad Club’ Board of Directors.  The honor is based on the honoree’s contribution to the ad industry, to the community at large and the esteem that he is held in by his peers.  Those interested in attending the ADDY® Awards and Ad Person of the Year Honors can make reservations at gsfac.org.
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